4 Free Tools for Keyword Research

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Free Tools for Keyword ResearchOne of the most important strategies for your content to appear in the main search results in Google is to find and use the right keywords. This is what is known in digital jargon as Search Engine Optimization ( SEO ).

If the positioning of your content is not the best, let’s say you are the result 1,000, for example, it is time for you to stop everything you are doing and read this article from beginning to end!

The reality is that the trick is not complicated or science fiction, you just have to know where to look for what you need and, for this, there are multiple tools that will facilitate the process! We assure you that, once you know them, you will be wondering why you had not tried it before.

Well, maybe we have an idea why you hadn’t tried:

  • Many of these tools are expensive.
  • There is a belief that if you don’t use a tool that you pay for, you won’t be able to find quality results.

True? If you have not decided to use free keyword research tools for any of these reasons, or because you simply don’t know them, keep reading, because we present to you five of the best free keyword research tools that give a good fight to the paid ones and will give you the opportunity to improve the SEO of your website, regardless of the niche in which you are working. Clever? Let’s get started!

4 Free Tools for Keyword Research

Below we share 4 best Free Tools for Keyword Research that helps you more. Let’s Start.

Google Keyword Planner

google keyword planner

The Keyword Planner is Google’s official keyword tool and should be on the agenda of any website manager looking to grow their website.

This tool is where your Google word research starts. To use it, you enter some starting words and the planner returns some word suggestions that are actually pretty good!

In addition to the suggestions, you get useful information about the words, such as the number of searches that keyword attracts, the level of competition, and others.

One of the metrics that is especially useful is the “Historical Metrics” tab. Here you can see the average annual search volumes for your keywords. Remember that what you are looking for are words that generate constant traffic: a safe bet for Google to position you better and better.

Our Verdict: When it comes to free tools, this one is excellent. But, still, it shouldn’t be your only solution for this task. So when used in conjunction with additional research tools, it can prove to be an excellent choice.

Advantage

  • Google provides the data.
  • Provide some good facts about keywords.
  • Reports can be exported.

Free version

Although the use of the tool itself is completely free, there is a small catch: search volume data is extremely limited. So unless you run a paid Google Ads campaign, you won’t get accurate results, making in-depth research difficult.

Rank Tracker

Rank Tracker

The free version of Rank Tracker is designed to be as functional as possible for SEO campaigns on a budget.

There are no limits on the keywords you can search or save here, and there are no limits on local rank tracking. Every conceivable site can be tracked without problems.

Rank Tracker works by bringing together 23 separate keyword tools in a single panel. This also includes the tools under the Google Ads umbrella, so the Keyword Planner and Search Console (Keyword Planner and Search Console) are included in the tool.

Without leaving the app, you can use Google’s Keyword Planner to collect an initial list of keywords. Then, switch to the TF-IDF option (the acronym for term frequency – reverse document frequency, which is used to measure the importance of a certain word on a page) and see which are the most used words by your competition. You can group the words you get by search intent and receive a huge list of keywords to use on your page.

Add a little data and watch magic be created, receiving real words!

Advantage

  • There are no limits on the words researched and the projects created.
  • You have the ability to choose a domain and search for all its classified words.
  • It allows you to research competitive keywords that are available.
  • It allows integrations of Google tools: Key Planner, Search Console, and Google Analytics.
  • It offers a wealth of data on the keywords you are researching.
  • It is compatible with all the major search engines besides Google.

Free version
The free version of the program is functional and contains all the keyword search tools you may need. However, creating brand reports, saving your projects in the cloud, or viewing your ranking history are functions that are only available in the paid version.

Keywords Everywhere

keyword everywhere

Without a doubt, Keywords Everywhere is one of the best SEO tools for keyword research on the market. What makes it great is that you can take your research with you anywhere on the web.

It is one of the best tools to use if you are in the early stages of creating a website and are trying to find a certain topic or are just looking for ideas.

With this tool, every Google search you do will have two widgets added to the Search Engine Results Page (SERP), displaying a considerable list of keywords to choose from.

The data source is Google, but unlike Google’s Keyword Planner, it doesn’t require a full login process.

If you are gathering ideas or topics to create content later, this is the tool for you!

Our verdict: it is one of the best additions to the Google Keyword Planner that exists and although it is not the definitive tool that the SEO expert should use, it is an excellent option with which you do not have to interrupt your web browsing.

Advantage

  • It allows you to view keyword statistics while doing a search.
  • Its incorporation is very easy.

Free version
The free version of this tool offers keyword suggestions, without giving you any keyword analysis. In the paid version, you get a lot of metrics related to organic search volume, costs per click, and more.

Keyword Sheeter

Keyword Sheeter

This keyword finder stands out because, unlike most demo-only tools, this one is actually functional.

Like Rank Tracker, in Keyword Sheeter you can search for a limited number of keywords at a time, but the list of suggestions you receive can be huge. Given enough time, the tool will give you a list that includes thousands of results.

Additionally, you can use the “Negative” and “Positive” filters to skip negative keywords and keep those that are most relevant to you and your niche, which will help you filter out key phrases.

Advantage

  • Offers many suggestions.
  • You can filter the keywords.
  • You can export the keyword lists.

Free version
The actual data on keywords is quite limited in the free version. The business model allows you to search for keywords, but obtaining a report with their complete data costs money, either real or the application currency, called “Sheet Coins”.

Conclusion

The good news is that the market for keyword research tools is growing, so there are several options on the market, both free and paid. Although they all claim to be the solution you need, the reality is that, of the free options, there are some that can turn out to be very valuable.

Although choosing the right tool can be a bit of a struggle, with this list you will already have an idea of ​​where to start. Best of all, it’s easy and free!

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